The Dojo - Dentsu Creative

dentsu creative

Dojo_Creative Tech Lab

Supercharged Rapid Prototyping

What we do_

We slash through tech hype by rapidly proving cutting edge prototypes on real humans.

Latest experiments_

Artificial Client

Dentsu Creative

In order to create multiple distinct personalities that critique actual creative work, we rapid prototyped, proved and scaled an experience that combines multiple AI technologies into one seamless product.

Three different 3D characters of diverse backgrounds

KLM Progresscope

KLM

We created a virtual world to illustrate KLM’s roadmap to alternative fuel and sustainability. Various rapid prototypes formed a simple experience to use for anyone at the airport lounge or roadshow.

VR headset inside white and blue viewfinder

Porsche Garage Mentality

Porsche

To promote Porsche’s own Garage Mentality, we prototyped and trained an AI experience to help people explore their entrepreneurial aspirations and bring their dreams to life.

A floating AI orb in the middle of a dimly lit garage

Karwei Style Studio

Karwei

Do-It-Yourselfers have a hard time imagining products in their own home. To tackle this, we prototyped and tested a digital in-store experience that let’s customers go from a sketch to trying products in their 3D home in minutes.

A girl scanning products on the Style Studio touchscreen

Viaplay Inked by Max

Viaplay

We worked with a robotics group to connect their tattooing robot directly to live formula one telemetry data, visualise that in an interface and tattoo the movements of Max Verstappen’s F1 car on a super fan - as he raced in real time.

A photo of Carmen the superfan standing in front of Max Verstappen's image

Hema Self Scanner

Hema

To give back time to in store staff, we built and tested a prototype of a self scanning system with dynamic price tags that allowed customers to seamlessly scan and self checkout in store - with a fun Hema branded twist.

An iphone with a QR code and a checkout screen with a dog jumping from the phone to the screen

Our process_

From ideas to provable prototypes in weeks

Scan
Research and analysis to understand your business and target audience. Through collaborative brainstorming sessions, we generate innovative ideas that align with the desired outcomes.
Spot
The creation of functional prototypes of the AI solution to test its core functionalities and user experience. This allows us to gather valuable feedback and make necessary iterations.
Seize
Turn ideas into tangible solutions. This involves designing and developing the necessary algorithms, models, and software components to bring the solution to life.
Scale
Test to ensure the solution meets the desired performance standards. This involves evaluating its accuracy, reliability, scalability and feedback based on user testing.

Our Services

Ignite innovation and drive change in your business. Contact us to tailor packages to your needs.

Get in touch

SEASONAL SESSIONS
We bring teams and brands together in an dynamic sessions designed to build tangible experience with tech and ignite creativity.
Current season → Generative AI
- On-site talk
- Co-created opportunity map
- Shareable presentation
- Lasts 4 hours
Provable PROTOTYPES
Understand the validity and path forward for your concept by rapidly designing, developing and testing it with real users.
Current season → Generative AI
- Concept scoping
- Prototype sprint
- User testing
- Implementation plan
- Starts at 4 weeks
ROADMAP ACCELERATOR
Boost the output of your innovation teams. From roadmap definition to prototyping and testing, we expedite the innovation lifecycle.
Current season → Generative AI
- Ideation workshop
- Concept refinement
- Roadmap
- Prototype sprint
- User testing
- Implementation plan
- Starts at 7 weeks

Invent the
future with us

Get in touch

We slash through tech hype by rapidly proving cutting edge prototypes on real humans.

Latest experiments_

Artificial Client

Dentsu Creative

KLM Progresscope

KLM

Porsche Garage Mentality

Porsche

Karwei Style Studio

Karwei

Viaplay Inked by Max

Viaplay

Hema Self Scanner

Hema

From ideas to provable prototypes in weeks

Scan

Spot

Seize

Scale

Our Services

SEASONAL SESSIONS

Provable PROTOTYPES

ROADMAP ACCELERATOR

Invent thefuture with us

Please rotate device

Invent the
future with us